Israeli digital signage firm NoviSign is working with Massachusetts-based Toast to help restaurants automatically synchronise PoS menu data, including items, prices, descriptions, categories and availability, with digital menu boards.

The integration should help restaurants reduce manual updates, keep menus accurate and customise on-screen content across multiple locations.

When published menu information is updated in Toast, it is automatically reflected across connected NoviSign displays, eliminating the need for staff to repeat the same changes in another system. For restaurants managing frequent price changes, limited-time items and product availability, the integration reduces administrative work and helps ensure customers always see current menu information.

“Restaurant menu data should not stop at the point of sale,” said Gil Matzliah, CEO of NoviSign. “By connecting Toast directly with NoviSign, we bring those data to customer-facing screens, helping restaurants respond faster to menu changes, reduce repetitive work and create a more consistent guest experience.”

Restaurants can use the integration to: synchronise menu items, prices and descriptions automatically; display updated product availability; organise menu content by category; reduce manual updates and potential errors; and synchronise menu information across multiple restaurant locations.

While Toast provides the menu data, NoviSign gives restaurants control over how it appears on screen. Operators can customise layouts, add product images and videos, promote specials and combos, and schedule different content for breakfast, lunch, dinner or happy hour.

The integration is designed for independent restaurants, cafés, bars, fast-food outlets, franchises and multi-location restaurant groups. It enables operators to maintain consistent branding while supporting location-specific menus, pricing and promotions.

By connecting Toast menu data with NoviSign’s digital signage platform, restaurants can reduce manual work, respond faster to menu changes, and provide guests with more accurate and engaging digital menus.

To learn more about how the integration works, visit www.novisign.com/software/integrations/toast/.

Since 2011, NoviSign (www.novisign.com) has been a provider of cloud-based digital signage software, helping organisations create, manage and deploy content across screens, kiosks, tablets and interactive displays worldwide. It has more than 70,000 screens deployed across industries including retail, corporate communications, education, healthcare, hospitality and transportation.

Toast (www.toasttab.com) is a technology platform built for restaurant and retail businesses. It integrates software, agentic AI, payments, financial technology and hardware with a broad partner ecosystem.