French electronic shelf label (ESL) specialist Vusion has expanded its partnership with European home furnishing retailer JYSK to support its store modernisation and cloud transformation.

The agreement includes the upgrade of ESLs across JYSK’s already deployed 450 Nordic stores, the roll-out of Vusion technology in 750 additional stores across Europe, and the full migration of JYSK’s legacy on-premise platform to VusionCloud.

By 2027, the deployment is expected to scale to approximately 2500 stores across the Nordic, Dach and Benelux regions.

Through the transition to VusionCloud (www.vusion.com/products/vusioncloud/), JYSK will benefit from a more scalable and centralised platform enabling faster deployment cycles, simplified store operations, improved performance and more flexibility to support future retail innovation at scale. The cloud-based architecture should also strengthen operational consistency across markets while reducing infrastructure complexity.

The project further reinforces Vusion’s strategy to accelerate the migration of its installed base towards cloud-native options while deepening long-term customer relationships through operational and local support, and continuous innovation.

“JYSK has partnered with Vusion for more than ten years, and this new agreement reflects both the strength of our collaboration and the value we see in moving to a more advanced cloud-based platform,” said Carsten Nørgreen Weinkouff, executive vice president at JYSK. “As we continue to modernise our stores across Europe, we are investing in greater scalability, operational efficiency and flexibility for the future. Vusion’s technology and teams have consistently demonstrated the reliability and support needed to accompany us at this scale.”

Sébastien Fourcy from Vusion (www.vusion.com) added; “This new milestone with JYSK demonstrates the strength of long-term customer partnerships and the accelerating shift towards cloud-native retail platforms. By transitioning to VusionCloud, JYSK gains a scalable infrastructure designed to continuously improve operational efficiency and support innovation across thousands of stores. We are proud to support JYSK with a combination of technology leadership, local execution and long-term commitment.”

JYSK (jysk.com) is an international home furnishing retailer with Scandinavian roots. It has more than 3600 stores and web shops in 50 countries. Founder Lars Larsen opened his first store in Denmark in 1979. Today, JYSK employs 34,000 people. It is part of family-owned Lars Larsen Group (www.larslarsengroup.com).