Paraguay’s digital grocery platform Plub has announced a last-kilometre delivery initiative with Shipsy, a Dutch AI transportation management system (TMS) provider.

Plub is defining how households shop for essentials with a seamless, app-first experience tailored to local needs. Built on local insights, Plub connects customers with a curated grocery ecosystem, ensuring speed, affordability and convenience. By balancing economic growth with environmental responsibility, Plub says it is setting the pace for grocery delivery in Paraguay.

Statista highlights that Paraguay’s online grocery delivery revenue is projected to reach $430m in 2025. With its tailored delivery services, Plub believes it is well-positioned to dominate this market.

Plub will leverage Shipsy’s warehouse management system (WMS) to unlock real-time inventory insights, optimise expiry management,and ensure rapid fulfilment. Shipsy’s integrated TMS and WMS platform should ensure 100% stock accuracy and reduce waste.

“We are delighted to partner with Shipsy and leverage a truly integrated AI-powered TMS and WMS to make deliveries customer-centric and sustainable,” said Plub product owner Javier Lawes. “This initiative is a reflection of our commitment to customer service excellence using AI, ML, automation, analytics and real-time visibility.”

Plub (plub.com) deployed Shipsy to ensure seamless deliveries within 30 minutes. Shipsy’s AI-driven order clubbing engine is helping Plub boost rider productivity and reduce fuel consumption. Dynamic ETAs and map-based live tracking are improving delivery experiences.

“Together, Plub and Shipsy are redefining quick commerce in Paraguay,” said Soham Chokshi, CEO of Shipsy. “By combining Plub’s innovative approach to online grocery delivery with Shipsy’s AI-powered last-mile capabilities, we are delivering unmatched convenience. As Plub grows, this partnership will ensure customers enjoy fast and reliable service while contributing to a sustainable future.”

With agentic AI at its core, Shipsy (www.shipsy.io) is driving enterprise-wide transformation for more than 150 customers in 30 countries. It operates from offices in London, Amsterdam, Riyadh, Dubai, Singapore and Sydney, with innovation hubs in India.