The number of home and small businessmonitored alarm systems in Europe and North America will increase from close to 57 million in 2024 to top 68 million in 2029, according to Berg Insight.

The market can be split into self-monitored and professionally monitored systems. Self-monitored systems use cloud-based backends to provide real-time alerts directly to the property owner via push notifications, SMS or email, allowing for immediate remote assessment through a smartphone app.

A professionally monitored security system is linked to a round-the-clock alarm receiving centre (ARC). When the system is activated, the ARC verifies the alert and initiates a rapid response, which can include dispatching a security patrol and alerting emergency services.

Traditional home security systems include professional alarm monitoring as standard. DIY home security systems primarily rely on self-monitoring, although professional alarm monitoring is often offered as an optional added service.

At the end of 2024, the number of professionally monitored alarm systems reached 37.2 million in North America and 19.6 million in Europe. With a CAGR of 3.5 per cent, the number of professionally monitored alarm systems in North America is estimated to reach 44.1 million in 2029. In Europe, the market is estimated to see a CAGR of 4.6 per cent to reach 24.5 million professionally monitored alarm systems in 2029.

The traditional home and small business security systems market in Europe and North America is served by specialist home security companies such as ADT, Verisure, Brinks Home (Monitronics) and Sector Alarm; large security service companies such as Prosegur, Securitas and G4S (Allied Universal); telecommunications and cable television companies such as Comcast, Telus, Telefónica and Rogers; as well as banking groups and insurance companies such as Crédit Mutuel, Crédit Agricole and Groupe IMA. Providers of DIY home security systems include SimpliSafe, Frontpoint, Ring (Amazon), Yale (Assa Abloy), Arlo Technologies, Ooma, Abode Systems (Nice Group), Somfy, Netatmo (Legrand), Signify, Abus, Bosch, ERA Home Security (Quanex Building Products) and Wyze Labs.

ADT and Verisure are the two largest providers of professionally monitored alarm systems for homes and small businesses in North America and Europe. ADT is only active in the USA and had more than six million customers at the end of 2024. Verisure is active in 13 European countries and five countries in Latin America and had more than 5.6 million customers at the end of 2024.

“AI is transforming the home and small business security industry, providing advantages for both the internal operations of security companies and end-users,” said Martin Apelgren, principal analyst at Berg Insight.

AI can alleviate the workload in monitoring centres by identifying and filtering out non-threatening triggers such as shadows, moving branches and leaves or animal movement. This allows operators to focus exclusively on genuine threats. For end-users, the technology can similarly identify and distinguish between vehicles, pets and humans, ensuring push notifications are only sent for relevant events.

Furthermore, AI-powered video search enables users to search quickly through their video event history using everyday language to find specific activities or objects captured by the security cameras.

“The market for home and small business security systems in Europe and North America continues to grow steadily, bolstered by new, enhanced offerings and targeted marketing efforts from leading market players,” said Apelgren.

Download report brochure at media.berginsight.com/2026/02/02170356/bi-security15-ps.pdf.