Valued at $95.3bn in 2024, the global mhealth services industry is projected to grow at a CAGR of 10.8% from 2025 to 2035 reaching $294.5bn, according to Transparency Market Research.

This growth is a reflection of how mhealth is changing the way healthcare is delivered, managed, and consumed. It’s a shift from a reactive, provider-centric model to a proactive, patient-centric one, where healthcare is no longer confined to the walls of a hospital or clinic.

The healthcare landscape is in the middle of a transformation, driven by the convergence of technology and a growing demand for accessible, personalised and efficient care. At the forefront of this shift is the mhealth services market, a dynamic and rapidly expanding industry that leverages mobile devices and wireless technology to empower patients and healthcare providers.

The market is a diverse ecosystem designed to meet a wide range of medical and wellness needs. While the categories are constantly evolving, some of the service types driving market growth include:

• Remote patient monitoring (RPM): This is one of the most significant and fastest-growing segments. RPM services use connected devices such as smartwatches, blood pressure monitors and glucose meters to collect and transmit patient health data continuously to healthcare providers in real time. This is particularly vital for managing chronic conditions such as diabetes, heart disease and hypertension, allowing for timely intervention and preventing costly hospital visits.
• Telehealth and virtual consultation: The pandemic accelerated the adoption of virtual consultations, but their convenience and efficiency have ensured their enduring popularity. Mhealth platforms enable patients to connect with doctors, specialists and mental health professionals through video calls, chats and secure messaging, improving access to care, especially in remote or underserved areas.
• Medication management: Mobile apps and services that provide medication reminders, information and adherence tracking are helping improve health outcomes and reduce medication errors. They empower patients to take an active role in their treatment plans and provide valuable data to their healthcare providers.
• Health and wellness tracking: From fitness apps that track steps and calories to mental health apps that offer guided meditation and therapy tools, this segment empowers individuals to take control of their personal well-being. The rise of health-conscious consumers and the proliferation of wearable technology are key drivers here.
• Electronic health records (EHR): Secure mobile access to a patient’s own health records, test results and medical history is a game-changer. It improves patient engagement and allows for seamless coordination of care across different healthcare providers.

The mhealth services market’s projected tripling in value by 2035 is underpinned by several interconnected drivers. First is a proliferation of smartphones and internet connectivity. The widespread adoption of smartphones and the continuous improvement of high-speed wireless 4G and 5G networks have created a ubiquitous platform for mhealth services. With billions of people worldwide owning a smartphone, the potential reach of mhealth is immense.

As the global population ages and lifestyles become more sedentary, the prevalence of chronic diseases is increasing. These conditions require continuous management and monitoring, which mhealth services provide in a cost-effective and convenient manner. Remote patient monitoring, in particular, is proving to be a critical tool for managing these long-term illnesses.

Modern healthcare is moving away from a traditional, hierarchical model towards one that empowers patients to be active participants in their own health. Mhealth services align perfectly with this trend, offering personalised insights, real-time data and direct communication channels with providers.

The integration of technologies such as AI and the IoT is supercharging mhealth services. AI-powered algorithms can analyse health data to provide predictive insights and personalised recommendations, while IoT-enabled sensors in wearables are becoming more sophisticated and accurate.

Healthcare systems worldwide are under pressure to reduce costs while improving outcomes. Mhealth services can reduce the need for in-person visits, lower hospital readmissions and automate administrative tasks, leading to significant cost savings.

Governments and regulatory bodies are increasingly recognising the value of digital health. Supportive policies, funding for digital health projects and more streamlined regulatory approval processes for mhealth devices are creating a more conducive environment for innovation and market expansion.

Top manufacturers include Apple, Google, Philips, Medtronic, Omron Healthcare, Johnson & Johnson, AT&T, Qualcomm, Veradigm, Samsung, Cisco, AirStrip Technologies, Practo, HealthifyMe Wellness and Netmeds.

Looking ahead to 2035, the mhealth services market is expected to witness several trends that will shape its trajectory, including integration with mainstream healthcare. Mhealth services will move from being standalone apps to becoming integral components of the broader healthcare ecosystem. They will be seamlessly integrated with EHRs, hospital workflows and insurance company platforms to create a cohesive and connected care experience.

There is a growing awareness of mental health issues and a reduction in the associated stigma. This is leading to a surge in mhealth services focused on mental and behavioural health, including teletherapy, mindfulness apps and digital therapeutics.

Leveraging AI and big data, mhealth services will become more personalised, offering tailored wellness plans, medication schedules and treatment recommendations based on a user’s unique health profile.

As the market matures, there will be a push for more standardised regulations globally to ensure data security, privacy and clinical efficacy, building greater trust among patients and providers.

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